DUPR (Dynamic Universal Pickleball Rating) is proud to announce a new strategic partnership with Asia Pickleball TV (APTV), one of the fastest-growing pickleball media platforms in the region.

The collaboration marks another important step in DUPR’s international expansion and continued investment in the rapidly growing Asian pickleball market. Through the partnership, DUPR and APTV will work together on localized rankings content & media initiatives, designed specifically for Asian pickleball audiences.

As part of the collaboration, Asia Pickleball TV will exclusively use and promote DUPR as its official pickleball rating system across ranking-related content and campaigns.

The partnership will include:

• Regional player rankings and country-by-country highlights
• Localized social media and content campaigns
• Strategic media collaborations across Asia

The collaboration will initially focus on key growth markets across Asia, including Malaysia, Singapore, Vietnam, India, Indonesia, Thailand, the Philippines, Japan, South Korea, Hong Kong, and beyond.

“Asia is one of the most exciting growth regions for pickleball globally,” said DUPR CEO Tito Machado. “We’re seeing incredible momentum across clubs, tournaments, communities, and grassroots participation. Partnering with Asia Pickleball TV allows us to better connect with players across the region through localized content and trusted community platforms.”

Asia Pickleball TV has quickly built a strong following through its coverage of tournaments, player stories, rankings, and regional pickleball news, helping connect and amplify pickleball communities across Asia.

Together, DUPR and APTV aim to support the continued professionalization and growth of pickleball in Asia while creating more visibility for players, clubs, organizers, and partners throughout the ecosystem.

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About DUPR

‍DUPR (Dynamic Universal Pickleball Rating) is the premier global pickleball rating system and technology platform, trusted by the world's leading clubs, tournaments, leagues, and players. DUPR's dynamic rating system unifies pickleball across age, gender, and location by analyzing match results to accurately evaluate all players across a 2.000 - 8.000 scale. DUPR is the official pickleball rating of leagues, tournaments and clubs around the world, including United Pickleball Association (UPA), Professional Pickleball Association (PPA), Major League Pickleball (MLP), Pickleball.com, Life Time, The Picklr, National Team Pickleball League, National Pickleball League. It also owns and operates Minor League Pickleball and Collegiate Pickleball, two of the biggest amateur leagues in the sport. Players and operators can visit www.dupr.com to sign up and learn more.

About Asia Pickleball TV‍

Asia Pickleball TV is a regional pickleball media platform focused on covering the growth of pickleball across Asia through rankings, event coverage, player features, social content, and community storytelling.